Promotional Materials

Winning Hearts, Minds, and More Business

Why Use Promotional Materials?

Promotional materials, sometimes referred to as “swag,” are logo-printed items that can be used to draw attention to your brand.

The right promotional materials are a powerful tool to help increase interest within your target market. Printed promotional items offer you an excellent way to instill brand recognition, assisting you with building and maintaining a presence in your industry.

Though many organizations rely heavily on digital marketing initiatives to draw a new customer base, but customers worldwide are still most powerfully drawn to print media efforts. Today, the addition of print media to digital marketing initiatives makes those campaigns 400% more effective.¹

The advantage promotional materials have over digital is their tangibility. People respond well to something they can hold in their hands, something that offers them a sense of permanency and legitimacy.

Though potential customers can click away from a digital ad to a new screen on their computers in an instant, a pen that bears your logo and branding may become a permanent fixture in their home or office, helping to build brand awareness and loyalty.

1 Source: https://financesonline.com/print-marketing-statistics/

When You Need to…

Reach a Larger Customer Base

  • Large selection of customizable promotional items
  • Options with mass appeal
  • Rapid turnaround on all orders
  • Strategic branding for maximum impact
  • Affordable pricing allowing for free giveaways to increase brand reach

Increase Your Brand Awareness

  • Large inventory of customizable wearable and portable items
  • High quality branded goods to reinforce your brand’s value
  • Useful promotional materials people will keep and use for years
  • Beautiful and unique designs to set your business apart from the crowd

    Work within a Limited Budget

    • Reasonably priced promotional materials
    • Small print runs with no minimum orders
    • Eco-friendly, sustainable print products
    • Locally produced products with quick turnaround times

    Why Our Partners Choose Us for Strategic Promotional Materials

    The average household is said to hang onto approximately 30 promotional products in their homes. Logo-printed apparel has the highest success rate with 85% of all recipients remembering the advertiser and expressing brand loyalty to the product.

    Our partners recognize the impact that high quality printed promotional materials from Stafford Printing can make. With a 23% conversion rate as a result of promotional giveaways, it’s not hard to see how spending a little bit of money upfront can yield a lot more down the road.

    Stafford Printing offers you high quality, affordable promotional products that are sure to make an impression.

    Enjoy the Many Advantages of Promotional Materials

    Reinforce Brand Loyalty

    • Automatic brand recognition
    • Promotes good will towards the product and company
    • Improves brand awareness in new markets

    Fulfill a Need

    • Useful for the recipient
    • Solves a problem for the consumer
    • Continuous brand reminder

    Affordable Marketing Tool

    • Inexpensive to purchase
    • Small production runs
    • Limited upfront investment for maximum impact

    How Other Organizations Use Our Promotional Materials

    Some fantastic ideas for your client prospecting, engagement, and relationship management.

    • Client thank yous
    • Trade shows
    • Giveaways
    • Corporate events
    • Welcome gift for new clients
    • Corporate milestone gifts
    • Just because gifts
    • Catalogs
    • Flags
    • Banners
    • Direct mail postcards
    • Brochures
    • Business cards
    • Signs

    Enjoy the Many Advantages of Promotional Materials

    Whether you’re looking for logoed pens in colorful hues, t-shirts, hats, or even coffee mugs with your company logo, Stafford Printing can deliver.

    People appreciate and hang onto promotional items. With conversion rates so highly successful, it’s well worth your investment in some high-quality promotional items to help increase your brand awareness and promote customer loyalty.

    Stafford Printing is your Virginia-based printer specializing in beautiful and functional customized promotional materials to help your business shine.

    Promote Your Heart Out

    When you partner with Stafford Printing!

    Partner with us now at 540-659-4554 or the provided Contact Us form below.

     

    We look forward to serving you!